FitFo · loading
FitFo · loading
Coaching platform comparison
TrueCoach is coach software you plug into an existing practice. FitFo is a creator coaching platform: your branded page, tiered offers, in-app training delivery, and a workout logger athletes use in the gym. FitFo also handles discovery from your audience into paid Community or VIP tiers. Both serve coaches and athletes, but they solve different jobs: TrueCoach is b2b coach software; FitFo is a creator coaching marketplace with an athlete workout app.
Last reviewed August 7, 2026 · Published by Vaayu Athletics, the team that builds FitFo
Use TrueCoach if you are independent trainers who already have clients and need a dedicated delivery tool. Use FitFo if you are a creator or coach with an audience who wants a branded coaching page, tiered Community and VIP offers, and athletes training in an app that logs sets with rest timers and imports workouts from social video.
TrueCoach is business software for personal trainers and strength coaches. Coaches build programs, assign them to clients, and track compliance through a coach dashboard and a client mobile app. It is built around the coach's existing practice rather than helping them find new clients.
FitFo is a coaching platform for creators plus a free workout logging app for athletes. Coaches publish pages like https://www.fitfo.app/coaching/jacob-and-nuno, sell Community (about $30/mo) or VIP (about $100/mo) tiers, and deliver programs with check-ins and messaging. Athletes log sets, use automatic rest timers, and import TikTok or Instagram workouts in the mobile app.
| Capability | FitFo | TrueCoach |
|---|---|---|
| Primary buyer | Creators and coaches with an audience | B2B coach software |
| Athlete workout app | Yes, iOS and Android with set logging and rest timers | Yes, client app for assigned programs |
| Creator storefront | Yes, public coaching page per creator | No, coach brings their own clients |
| Tiered Community / VIP offers | Yes, example ~$30 / ~$100 on JN page | Varies, check their site |
| Import workouts from social video | Yes, TikTok and Instagram Reels | No |
| Best for | Creators selling coaching to their audience | Independent trainers who already have clients and need a dedicated delivery tool |
Pick TrueCoach for its core strength: mature coach dashboard for programming, scheduling, and client notes. Pick FitFo if you are a creator who wants to turn an audience into coaching clients with a branded page, tiered offers, and an app athletes actually train in.
Neither choice is permanent. TrueCoach and FitFo serve different stages: established trainer software versus creator-led coaching with built-in athlete tracking. If you coach on FitFo, start at fitfo.app/coaching. If you want to train with a coach, see an example offer at fitfo.app/coaching/jacob-and-nuno.